New Peugeot 208

The Peugeot 208 and a fully electric variant, the e-208.

The Peugeot 208 embodies youthfulness and the future of driving with its distinctive sporty lines and the new PEUGEOT 3D i-Cockpit®. Live the power of choice and choose a petrol, diesel or electric engine without compromise.

Peugeot 208

Bold & Daring Design

Discover the Peugeot 208’s strong personality from the very first glimpse. The low figure, long bonnet and sensual curves hint at its sporty seductive spirit, and the bright and original body colours further enhance its irresistibility! Its assertive character is further underlined by the Black Diamond * roof, gloss black wheel arches and gloss window surround* and diamond cut alloy wheels with inserts*.

The expressive front face of the Peugeot 208 features a large chrome grille and presents a modern and bold vision with its signature 3-claw full LED headlights. The lighting signature is further enhanced with the striking front LED daytime running lights that also act as the vehicle indicators*. This distinctive lighting ensures that you can see and can be seen at all times and optimises both driving and safety. The distinctive and daring rear design, with the gloss black rear cluster connecting strip, is further enhanced by full LED backlights with claw effect. Equipped with a daytime running function, the intensity of the lights adjusts automatically to light conditions, enhancing the visibility of the vehicle, day and night.

PEUGEOT 3D i-Cockpit®

Discover the new PEUGEOT 3D i-Cockpit®* inside the 208. Experience agile and intuitive driving with the compact multifunction steering wheel*, the configurable 3D head-up display*, the large capacitive 10" HD* colour touchscreen and the 7 satin chrome ‘piano’ toggle switches. You can also personalise your interior environment with a choice of 8 RGB LED colours*.

A Connected Car in a Connected World

Replicate your favourite compatible apps on the 10” HD capacitive colour touchscreen* using the Mirror Screen® function and charge your smartphone^ wirelessly on the central console*.

Travel with complete peace of mind with Connected 3D Navigation equipped with voice recognition thanks to TomTom® services that display all key driving events in real time.

Using sensors on the front door handles, PEUGEOT Open and Go* keyless entry means the 208 can be opened without removing the key from your bag or pocket… simply approach the car and will unlock. And, should you forget to lock the car on departure, the system will automatically lock and confirm with an audible signal.

Stay connected with your e-208 through the MyPeugeot application: providing information on your battery level charge, the remaining mileage range, the remaining charge time...etc.

Intelligent Driving

The Peugeot 208 comes with the latest intelligent driving aids, offering assurance on every journey. These include PEUGEOT Drive Assist*: lane positioning assist*, speed and road sign recognition*, adaptive cruise control* and modifiable safety distance*.

Enjoy further assistance with Visio Park 1* with a rear camera which offers a variety of views including rear 'Grid' view; '180°' view, useful for reversing out of spaces and an 'Overhead' view making it easier when reversing near obstacles.

Park Assist* also offers fully automated parking assistance, both steering, acceleration and braking functions for parallel and bay parking scenarios.

A New Modular and Efficient Platform

The Peugeot 208 benefits from the new modular and multi-energy CMP / eCMP platform, giving you the freedom to choose between a PureTech petrol, BlueHDi  diesel or electric engine,  without having to compromise on technology, looks or driving sensations. Experience a euphoric driving experience through exemplary road-holding; optimised interior space and boot capacity; outstanding manoeuvrability; and futuristic ambiance and internal comfort with pre-programmable heating and charging functionality** (available via the colour touchscreen or through the MyPeugeot App).

Internal Combustion Engine Options

Thanks to the efficiency of its PureTech petrol or BlueHDi diesel engines, and the 8-speed EAT8 automatic gearbox, every Peugeot 208 offers a combination of power with controlled CO2 emissions, together with Stop & Start functionality.

*according to version

**only available on e-208

^The charging time may vary according to the type and power of the charging station, the outside temperature at the charging point and the battery temperature.

Peugeot e-208 - from £28,260 (incl Plug-In Car Grant)

Driving pleasure

100% electric driving delivers new sensations:

- A smooth drive without vibration

- Sharp acceleration thanks to immediate engine torque

- A silent engine* offering a serene driving experience

- 0g CO2 emissions in driving phase

Save money

Save money thanks to:

- Energy cost lower than fossil fuels

- Low cost of use thanks to reduced maintenance

- Government subsidy of up to £3,500** 

- Use of ECO mode

New mobility

Your life will be simplified with the Peugeot e-208 which offers :

- Fast and intuitive charging

- Freedom to drive in the city even those with emission restriction zones

- MyPeugeot®  & Free2Move Services applications that allow remote management of certain features* such as pre-programming of charging and heating.


As quiet as it is flexible and responsive on the road, the seductive Peugeot e-208 has it all. Its distinctive and exclusive touches embody technology and modernity : its monogram "e"; body-coloured chequered front grille; gloss black wheel arches; 17” aerodynamic aluminum wheels^ and refined upholstery. And, there’s absolutely no compromise on space or technology for you or your passengers.

New electric engine and high-performance battery

The e-208’s immediate reactivity (136hp and torque of 260 Nm available from 0mph) offers a serene driving experience. The new e-CMP electrified modular platform was developed to incorporate a high-voltage battery with large capacity of 50kWH while preserving space on board and boot volume. The battery is guaranteed for 8 years or 100,000 miles for 70% of its charge capacity.

Driving and braking modes:

The Peugeot e-208 electric city car offers three driving modes:

- Sport: priority given to performance and driving sensations (0-60 in 8.5s)

- Normal: optimum comfort for everyday use

- Eco: range optimisation

Two braking modes are also accessible:

- moderate: for a feel similar to that of an internal  combustion engine vehicle

- increased: for deceleration controlled by the accelerator pedal


To access the full driving capacity in electric mode (up to 211 miles WLTP***, combined CO2 emissions: 0 g in driving phase), several charging solutions are available: at home or at public terminals.

The new Peugeot e-208 offers programmable deferred charging: via the colour touchscreen or through the MyPeugeot® App on your phone. This system also lets you start or stop charging at any time and consult the charge status.

Charging from a domestic plug

The e-208 charges using a classic domestic plug in 20+ hours for a complete charge.

Accelerated charge at home

Charge your e-208 more quickly and safely from a dedicated charging point which takes approximately 8 hours for a full charge. Government subsidies in the UK are available to support this.

Rapid recharging at a public terminal

You can obtain 80% of the vehicle charge in 30 minutes from a 100kW charging station. Rapid chargers can be found at most motorway service stations and are being progressively installed across the UK.


Information on your driving can be easily accessed through the 3D digital instrument panel and can also be projected, like a hologram, via the colour touchscreen. The display incorporates :

Driving mode: Eco/Normal/Sport

Battery level

Animation of specific information illustrating the operation of the powertrain in real time.


This allows you to control your vehicle remotely, meaning you can view the following anywhere and anytime:

The progress and status of vehicle charge

The fuel consumption statistics for your journeys

Eco-driving tips

Also remotely control certain functions of the vehicle, directly via the app.

Activate, stop and schedule the charge

The pre-programming of the heating or air conditioning within the vehicle

See how the e-208 could work for you, by using Peugeot's online range calculator, available here.


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